IT'S TIME TO DISCOVER CARNARVON & CORAL BAY

Welcome to the Carnarvon, Coral Bay and surrounding region blog, this is our way to share ideas, stories from across the region, amazing images, inspiration from travel bloggers and instagrammers and ideas for your next adventure.

So whether you’re a seasoned traveller or planning your first visit to Carnarvon, Coral Bay or surrounding region, make sure to check out our regular blog posts and local insights that will help you make the most of your visit.

January/ February 2020 | Members Update

Welcome members, to the Corporate website for the Carnarvon Visitor Centre. We have been extremely active in the destination marketing and visitor servicing space, we lacked to share some of the exciting projects we were working on. 

Instead of sending a number of emails, we have decided to create this Corporate website for all the members to seek more information about what we are up to at the Visitor Centre. You can then refer back to the website at anytime to read about some of the exciting projects we have been working on. 

It's been an interesting start to 2020, with the recent bushfires in Australia and the outbreak of the Coronavirus which has significantly impacted tourism in Australia, and across the world. Tourism Council of WA conducted a survey of tourism businesses to assess the impact of the perception of the bushfires on WA tourism. The survey was conducted on from Monday 20 January to Friday 24 February 2020, the survey received 183 responses. 

IMPACT ON TOURISM

Overall, 33% of respondents report no impact at all, while 67% report one or more of the following:

37% reported concerned enquiries from booked or potential customers.

33% reported reduced forward bookings compared with same time last year.

26% reported cancellations.

18% reported reduced traffic to their destination or business website.

CHANNELS MOST IMPACTED

Overall, 32% report that no visitor channel is impacted. The channels most affected were:

36% booking direct (FIT)

24% booking via multistate tours

17% booking through OTAs

17% booking through ITOs/wholesalers

11% booking through organised WA tours

MARKETS MOST IMPACTED

Overall, 32% report that no visitor market or channel is impacted, while 68% report one or more markets impacted. The markets most impacted are:

26% self-drive market

23% international - UK

23% interstate

22% international - Europe

20% international - South East Asia

13% international - North America

12% international - Japan or China

DESTINATIONS MOST IMPACTED

78% Experience Perth

77% Australia’s Golden Outback

74% Australia’s South West

67% Australia’s North West

65% Australia’s Coral Coast

Click here to view the full report on the bushfire impact from the WA Tourism Pulse. 

WHAT ARE WE DOING ABOUT IT? 

We are pleased to advise the Shire of Carnarvon council passed a motion to provide an additional $15,000 to the Area Promotion budget to support Tourism Australia's domestic campaign, 'Holiday Here This Year'. The campaign encourages Australians to get out there and see their own backyard. Whether it be a weekend away near home, a trip to another state or discovering somewhere in Australia they’ve always wanted to visit. 

HOW TO GET INVOLVED

Caravan and Camping Shows
6 THINGS TO DO IN CARNARVON DURING COVID-19

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